The art of expressing the graphical philosophy and values of a brand through the organization and order of formal structural elements and symbolic functions as colors, shapes, lines, fonts, etc …
“Meeting needs profitably” is possibly the most direct and accurate definition of marketing, as stated by marketing guru Philip Kotler. You can not stand still hoping that your customers will tell you their needs, you have to provide them their needs.
Audiovisual products are the most used today in all media. The projection of the desired corporate image should be enhanced with corporate audiovisual chords at the institutional level and added value for the acquisition of new followers of the brand and for the loyalty of your customers.
The advantages provided by the services of Social Media in an organization are related to the power and strength these great social communities have by sharing your news with your customers. It’s about influencing your customers’ opinions which they share via the same media. The key is to draw a good strategy to maximize these strengths.
Comunication and PR
It is to no use to strive for great business strengths, if you you don’t know how to communicate them. To show your brand in the media and take care of the projected image of the company are key to good corporate development.